There are numerous reasons why websites should be maintained. Their website is your company's profile online, which helps to convert your website visitors to your customer. It is important to maintain this profile on the web.
The websites are exposed to cyber-crime as phasing, spamming, spreading the virus, fooling around with people's personal accounts, etc., have been launched by destructive hackers. To counter these anti-social elements to maintain the webs
ites have become a necessity. Company sites are generally maintained by their own IT department or EDP division. Sometimes the work is outsourced to companies specializing in the area to maintain websites.
There are several factors considered while maintaining the website.
Website Traffic:
To understand the popularity of your website, it is necessary to analyze site traffic. Web Site Traffic concerns requests received daily from your website from different sources. This report provides an in-depth analysis of pages on your site that is more popular, and also tells you about the sources from which it is visited. Based on these reports, the website will be renovated to ensure apt site promotions.
Link Validation:
Link validation is the most common part of web maintenance regimen. This includes checking all links to your site ensuring that all are capable. There broken links gives a bad impression of your site.
Audit Contents:
Content on a website regularly updated, depending on the type of industry and many visitors. Details as new address, phone, etc. regularly updated regardless of industry type. A company needs to make these small but important additions to their existing content. Overall, the article publishing websites add graphics to their websites.
Optimizing Images:
Photos make websites more attractive. But these images takes up space on the website. To ensure the image to download faster on the visitors side maintenance is essential. Optimizing images is very necessary as it affects the loading speed and performance of the website.
Link Popularity:
This is done by search engine optimization or SEO. SEO concerns exchange links to other websites of related domain. Link popularity is measured based on the incoming and outgoing links on your site. Greater the number of links on your site, the higher the page rank. Maintenance helps make the site more search engine friendly.
Content Archival:
Article or newsletter websites rich in content. These areas should be a mechanism whereby the old contents will be archived and available on request. These sites have huge database of content that must be managed accordingly. This is done through the website maintenance. But in this case, people who specialize in maintaining databases is required. This is very significant and time-consuming task profile website maintenance.
Web Server Maintenance:
Server is at home on your site. Most of the companies have a third party hosting their websites. The hosting company handles the technical maintenance of your business. The ongoing maintenance of your server includes monitoring disk space, data transfer and efficient. This kind of maintenance is a regular affair and quite easy to make.
Change layout:
Layout change is not a normal routine site maintenance. Layout changing includes changing the whole design and structure of the website of either the website or any specific pages. They may include additional graphics, flash, images, content, etc.
The aim of any company web site maintenance program is to keep the site attractive, up-to-date and to attract and retain visitors. Company web site maintenance is a full-time and very responsible job, especially for sites that have constantly changing content. Also, being a highly technical work that has a lot of software tools come up to automate the process, but the uniqueness of each web site does not support automation in full.
Focus on maintaining a website is to keep it looking fresh, up dated and appeals to its visitors. Maintaining a website is a very serious matter, as you examine a company's entire persona on the web.
