The first place most e-business start-ups go when they need a quick fix traffic is search engines. And rightly so! It is after all a top spot position in one of the major search engines an effective way to increase traffic to your website without spending your hard earned advertising dollars!
Statistics have repeatedly shown that ranges from 20% to 80% of your visitors will find your site through a search engine. However, you should also know that statistics show that most web surfers never search beyond the top 30 results they receive. With that in mind, it is clear that a top spot ahead must be the goal of any savvy site owner.
But the 
top spots are no longer achieved by crossing your fingers and blindly submit your site to 900 + search engines and directories using a free submission service. Competition for top spots is fierce, so it is important that you learn the "right" techniques, if you want to ensure that your site is well located ... and it is very important that you do so, while the great advertising medium is still FREE!
As we said before, for high traffic generation to your site, it is very important that your site ranks in the top positions in search engines. You may ask "What is the search engine looking for when they rank my website?" Well, every search engine uses a different set of algorithms to rank websites, but in general, but here are some key factors currently being considered by search engines.
1. Link Popularity
Alta Vista, Excite, Lycos, and web search promotion by Yahoo! using a ranking system, which involves measuring and ranking of the number of links that are directed at a particular site. This is a very powerful traffic generation tools because:
Reason # 1
Building a well thought out linking strategy is a powerful way to attract large volumes of high targeted traffic! By putting your home on all the major web "intersection" where your audience meet, will you ensure that your site receives a steady flow of qualified potential customers.
Reason # 2
Links correspond to recommendations! The established credibility, even before the visitor arrives at your site, dramatically increasing the likelihood that they will buy.
Think about it ... David arrives at his favorite site, and notes that they've posted a link to your site. He knows and has confidence in his preferred site, and therefore assume that because they have a connection to you, your company must be credible in order. He clicks through the link to your website, and is immediately open to offers you present him with. Why? Because your credibility was established before he even came to your website!
Reason # 3
Since many search engines now factor link popularity into their ranking decisions, connecting strategies have so much more important! If you want to be ranked as high as possible in search engines, you now need a factor in your link popularity - and, as you already know, earning a top position in major search engines are key to increasing your website traffic.
It is clear that developing a strategy which links that generate a large amount of targeted traffic to your website is not an overnight process. It will take anywhere from two weeks to six months to ensure the quality links you need. But we promise you that it is worth it! Once you've done the initial footwork, the links that are established, will remain at these sites for future years. Your perseverance will pay big dividends in the form of a continuous stream of targeted traffic generation.
2. Your domain name
A domain name plays a crucial role in traffic generation to a website. Domain names rich in keywords will rank higher in search engines because search engines love url's that are saturated with keywords! Brainstorm keywords and key phrases for your site and then use them to create a catchy URL ... or load the domain name of your best keywords to get ranked higher on search engines.
3. Keyword Density
Keywords certainly refer to the number of times your keywords appear throughout your site. Your keyword density is a factor that is heavily weighted by search engines, so it is very important to make strategic use of your keywords.
So this is the golden facts and tactics, where you can drive high traffic to your website. We should also mention that you do not expect to enter a couple of your most important keyword in the search engines, and immediately start to monetize your website, which is very rare. But yes, you can really make a lot of traffic through search engines, without crossing the line in the "Keyword stuffing", and with little time.
