Launching India's first e-reading device

Indian readers are in for a whole new experience with the launch on Thursday of infibeam.com Pi, the country’s first indigenous e-reading device that offers access to over 1,00,000 books and a host of newspapers and magazines, its manufacturers say. “A technological marvel with state-of-the-art features, Pi will provide exceptional reading experience and support for local Indian languages,” an Infibeam.com statement said. “Pi, comes with a revolutionary new display in technology, making reading a pleasurable experience akin to real life reading of books, with no strain and glare of a computer screen. Pi is also easy on the fingertips, and can read comfortably at any angle for a long period of time,” the statement added. Priced at Rs. 9,999, Pi weighs 180 gm and is less than 10 mm thick, similar to most magazines. It has a storage capacity of up to 350 books, with expandable capacity to store an additional 2,000 books and reading material in most Indian languages. It has a battery life of four days or 10,000 r efreshes. Pi owners will have the choice of downloading over 1,00,000 digital books from Infibeam.com, which the company plans to increase over a period of time. The device also gives users the option to upload their own content from a PC or any other device through a USB device. “Infibeam.com is also in advanced talks with a number of newspaper publications to provide subscription-based access to a large number of newspaper content,” the statement said. According to company founder and CEO Vishal Mehta, the idea of Pi “has been with us for the past two-years and a lot of R&D effort has gone into it.”

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