Apple Inc.'s new iPad has the potential to be both a blessing and a curse to the growing ranks of companies that have developed more than 140,000 applications for the company's iPhone. Many developers, including game makers and media firms, say they are excited about the opportunity and say it will be relatively simple to adapt their small-screen programs for the iPad. But some are finding challenges in the tablet's limitations. For example, the iPad, like the iPhone, doesn't allow applications to run in the background so users can't perform several activities at once—as they're accustomed to on a laptop. For Internet radio company Pandora Media Inc., that wasn't a huge problem in an iPhone because users are often listening to its music while they're on the move. On a larger iPad, however, users are more likely to want to do other things like read an e-book while listening to tunes. Tim Westergren, Pandora's chief strategy officer, said the company plans to put its service on the iPad, but added, "We're huddling here to figure out what's the right approach."For further: online.wsj.com/article/SB10001424052748704194504575031561969855580.html?mod=rss_Today's_Most_Popular
