Maruti Suzuki India Limited is sprucing up to launch

Maruti Suzuki India Limited is sprucing up to launch a new sedan in India. The new model will be titled Kizashi and is likely to be launched by 2010. Although it is still in the concept stage in India, it was first unveiled at the Frankfurt Motor Show in 2007 and later at the 9th Auto Expo in New Delhi in 2008. It will be priced at Rs. 10 lakh and therefore will be a premium car with luxury features. Kizashi comes with an outstanding aero-dynamic design with front view featuring a completely stylish look. There is a new innovative tapering headlights and classic front design that is unseen so far in Maruti small car models in India. This new upcoming model can rightfully be attributed as a cross-over sports sedan. Maruti has very recently launched yet another small car model, Ritz, in India but it is yet to make its impact in the Indian market. Maruti Suzuki India Limited; India’s largest car manufacturer that sells nearly every second car in India is contemplating an expansion of its product portfolio; especially in the sedan segment. As of now, Maruti Swift and Swift DZire attribute to a majority of its sales. Maruti Suzuki India (MSI) Managing Director and CEO Shinzo Nakanishi said "My concern is about the quality of our growth. Although we achieved good overall national numbers, the region-wise and model-wise performance was not uniform. We relied mostly on Dzire and Swift to power our growth."

Source : http://news.infibeam.com/blog/news/2009/05/28/maruti_gearing_up_to_launch_sedan_kizashi_in_india.html